Blocks whose primary job is text + messaging. Use these for headlines, body copy, rich text, feature lists, quotes, FAQs, stat callouts, and content sections where the words are the main deliverable. Typically flexible with alignment, width, padding, background options, and can optionally include small supporting elements (icons, dividers, CTAs).

Blocks focused on visual/interactive assets: images, galleries, video embeds/MP4, sliders, lightboxes, logos, background media, and mixed layouts where media leads and copy supports. 

Blocks that render post content or post listings. Most commonly these are grid/list layouts that can show all posts or only posts from a selected category/tag (often with limit + sort options like newest-first). Some Post blocks are also purpose-built for individual post pages, such as post headers (title/date/author), featured image/video sections, related posts, or “more from this category” grids—so post pages can be assembled consistently without hardcoding.

Blocks that pull content from custom modules enabled on the site (module-backed data managed in the admin). They’re built in the backend and designed for repeatable, centrally-managed content—so updates happen in one place (the module) instead of having to edit every page instance manually.

A collection of blocks that cover every button style used across the site, including each variation (ex: primary/secondary/tertiary, light/dark, outline, text link, icon + text, icon-only, button groups, download buttons, and anchor/jump links). These blocks keep CTAs consistent by centralizing the markup and styling rules while still allowing common controls like label, URL, target, icon, size, and alignment.

Top-of-page “first impression” blocks that establish context + primary CTA. Typically include headline/subhead, background image/video, overlays, breadcrumbs, intro copy, and optional split layouts. Built to be responsive, visually strong, and consistent across key pages.

Blocks that power the overall site navigation, including both desktop and mobile experiences.